{"id":17224,"date":"2021-03-04T11:07:04","date_gmt":"2021-03-04T10:07:04","guid":{"rendered":"https:\/\/www.smartinnovationnorway.com\/?p=17224"},"modified":"2022-09-15T12:09:59","modified_gmt":"2022-09-15T10:09:59","slug":"smart-innovation-norways-inkubator-bytter-navn-til-venture","status":"publish","type":"post","link":"https:\/\/smartinnovationnorway.com\/en\/nyheter\/smart-innovation-norways-inkubator-bytter-navn-til-venture\/","title":{"rendered":"Smart Innovation Norways inkubator bytter navn til Venture"},"content":{"rendered":"<h5 class=\"wp-block-heading\">I tr\u00e5d med et voksende og mer omfattende tilbud til oppstartsbedrifter, har Smart Innovation Norway fra og med 1. mars 2021 ikke bare endret navn p\u00e5 sin inkubatoravdeling, men ogs\u00e5 programmene som tilbys.<\/h5>\n\n\n\n<p>\u2013 Vi bytter navn til Venture prim\u00e6rt fordi vi har utvidet omfanget til forretningsomr\u00e5det v\u00e5rt. Tidligere jobbet vi utelukkende med startups i tidlig fase i regi av v\u00e5rt inkubasjonsprogram og Pangstart. N\u00e5 har vi en hel serie med ulike vekstprogrammer tilpasset b\u00e5de startups, scaleups og spinoffs, og vi er i ferd med \u00e5 etablere et investeringsfond rigget for \u00e5 gj\u00f8re investeringer i ambisi\u00f8se teknologigr\u00fcndere som l\u00f8ser globale b\u00e6rekraftsutfordringer. Virksomheten har rett og slett blitt st\u00f8rre b\u00e5de vertikalt og horisontal og derfor f\u00f8ler vi ikke at navnet Inkubator er representativt lenger, forteller Lorenzo Ruscelli, leder for <a href=\"https:\/\/smartinnovationnorway.com\/en\/venture\/\">Smart Innovation Venture<\/a>.<\/p>\n\n\n\n<p>Det er ikke tilfeldig at navnevalget landet p\u00e5 nettopp Venture. Profilendringen er n\u00f8ye planlagt, b\u00e5de n\u00e5r det gjelder betydning, design og spr\u00e5k.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><em><strong>Read also:&nbsp;<a href=\"https:\/\/smartinnovationnorway.com\/en\/nyheter\/smart-innovation-norway-rykker-opp-to-nivaer-i-siva-pyramiden\/\">Smart Innovation Norway har den h\u00f8yest rangerte inkubatoren i Viken<\/a><\/strong><\/em><\/li><li><em><strong>Read also:&nbsp;<a href=\"https:\/\/smartinnovationnorway.com\/en\/nyheter\/smart-innovation-norway-inngar-partnerskap-med-ledende-advokatfirma\/\">Inng\u00e5r partnerskap med ett av Norges ledende advokatfirmaer<\/a><\/strong><\/em><\/li><\/ul>\n\n\n\n<p>\u2013 Navnet reflekterer at vi ikke kun jobber med tidlig fase-bedrifter, men ogs\u00e5 med selskaper i skaleringsfasen. N\u00e5 er vi ogs\u00e5 i ferd med \u00e5 etablere instrumenter for \u00e5 gj\u00f8re investeringer i portef\u00f8ljeselskapene. Vi har valgt engelsk navn fordi vi \u00f8nsker \u00e5 satse mer internasjonalt og profilere oss som et investeringsmilj\u00f8, forklarer Ruscelli.<\/p>\n\n\n\n<h6 class=\"wp-block-heading\"><strong>Vil n\u00e5 ut til flere<\/strong><\/h6>\n\n\n\n<p>Han r\u00f8per at Smart Innovation Norways inkubator i 2020 hadde 140 s\u00f8kere og at flere av dem var utenlandske. Med partnere i b\u00e5de Silicon Valley, Tyskland og England, tror Venture-lederen at det b\u00e5de er viktig og riktig \u00e5 ha et navn som resonnerer godt med bransjen.<\/p>\n\n\n\n<p>I dag har Smart Innovation Venture over <a href=\"https:\/\/en.smartinnovationnorway.com\/venture\/portfolio-companies\/\">43 bedrifter i portef\u00f8ljen<\/a>, og dette skal \u00f8kes til over 60 i l\u00f8pet av \u00e5ret. Venture-medlemskapet baserer seg p\u00e5 en prosess som er designet for \u00e5 redusere investerings- og gjennomf\u00f8ringsrisiko og \u00f8ke verdien til selskapene som deltar.<\/p>\n\n\n\n<p>\u2013 Vi tilf\u00f8rer gr\u00fcnderne kunder, kapital og kompetanse for \u00e5 bidra til en raskere og mer effektiv kommersialisering. Dette skjer gjennom tilgang p\u00e5 Smart Innovation Norways unike innovasjonsplattform og \u00f8kosystem for kommersialisering, samt skreddersydde programmer og r\u00e5dgivning, p\u00e5peker Ruscelli.<\/p>\n\n\n\n<h6 class=\"wp-block-heading\"><strong>Fra Pangstart til Launchpad<\/strong><\/h6>\n\n\n\n<p>Med det overordnede navnebyttet p\u00e5 avdelingen, fra Inkubator &amp; Akselerator til Venture, f\u00f8lger ogs\u00e5 flere endringer. Programmet som tidligere het Pangstart bytter navn til engelske Launchpad og utvides til en programserie best\u00e5ende av Launchpad Startup, Launchpad Scaleup, Launchpad Invest og Launchpad International.<\/p>\n\n\n\n<p>\u2013 Begrepet beskriver utskytningsrampen som romfergen st\u00e5r p\u00e5 n\u00e5r den blir sendt opp. Resonnementet bak navnet er at vi skal gj\u00f8re for gr\u00fcnderne det utskytningsrampen og startmotorene gj\u00f8r for en romferge, sier Ruscelli. Han utdyper:<\/p>\n\n\n\n<p>\u2013 Vi skal hjelpe oppstartsselskapene \u00e5 bryte med tyngdekraften, det vil si fjerne barrierene som holder dem igjen, f\u00e5 dem ut i atmosf\u00e6ren og lansere og skalere i markedet med mest mulig suksess.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.launchpad.no\/startup\/\" target=\"_blank\" rel=\"noreferrer noopener\">Launchpad Startup<\/a> handler om den fasen som kalles markedsintroduksjon. Programmet skal hjelpe gr\u00fcnderne med \u00e5 lansere sitt produkt eller tjeneste i markedet fortest mulig og med mest mulig suksess.<\/li><li><a href=\"https:\/\/www.launchpad.no\/scaleup\/\" target=\"_blank\" rel=\"noreferrer noopener\">Launchpad Scaleup<\/a> fokuserer p\u00e5 vekst, i form av salg og kapitalinnhenting. Gjennom programmet f\u00e5r gr\u00fcnderne hjelp til \u00e5 skyte fart p\u00e5 salget og hente inn mer kapital samt bidra til en h\u00f8yere verdsettelse.<\/li><li><a href=\"https:\/\/www.launchpad.no\/invest\/\" target=\"_blank\" rel=\"noreferrer noopener\">Launchpad Invest<\/a> er et medinvesteringsprogram. Her samles 20 investorer og gj\u00f8r en syndikatinvestering i selskapene som er en del av Venture-portef\u00f8ljen. P\u00e5 den ene siden gir dette gr\u00fcnderne tilgang kapital, og p\u00e5 den andre siden hjelper det investorene med \u00e5 gj\u00f8re gode investeringer.<\/li><li>Gjennom <a href=\"https:\/\/www.launchpad.no\/international\/\" target=\"_blank\" rel=\"noreferrer noopener\">Launchpad International<\/a> l\u00f8ftes portef\u00f8ljeselskapene ut i den store verden.<\/li><\/ul>\n\n\n\n<h6 class=\"wp-block-heading\"><strong>Opptak og kriterier<\/strong><\/h6>\n\n\n\n<p>De nye Launchpad-programmene som tilbys gjennom Smart Innovation Venture har f\u00e5tt sin egen nettside, <a href=\"https:\/\/www.launchpad.no\/\" target=\"_blank\" rel=\"noreferrer noopener\">launchpad.no<\/a>, og her kan du ogs\u00e5 lese mer om hva som tilbys, kriterier for opptak og hvordan du s\u00f8ker.<\/p>\n\n\n\n<p>\u2013 Det er ikke slik at du m\u00e5 v\u00e6re en del av Venture-portef\u00f8ljen fra f\u00f8r for \u00e5 s\u00f8ke om opptak til Launchpad-programmene. Vi har en uavhengig s\u00f8knadsprosess for opptak i Venture, men vi kan for eksempel anbefale medlemsselskaper \u00e5 delta i ett eller flere av programmene ut fra hvilke behov de har. Samtidig fungerer ofte Launchpad Startup som startskuddet for opptak i Venture, forteller Ruscelli.<\/p>\n\n\n\n<p>Han oppfordrer alle teknologibaserte oppstartsselskaper og ambisi\u00f8se gr\u00fcndere med et unikt produkt, en skalerbar forretningsmodell og internasjonalt potensial \u2013 og som sikter mot \u00e5 l\u00f8se globale b\u00e6rekraftsutfordringer \u2013 til \u00e5 <a href=\"https:\/\/smartinnovationnorway.com\/en\/venture\/team\/\">ta kontakt<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>I tr\u00e5d med et voksende og mer omfattende tilbud til oppstartsbedrifter, har Smart Innovation Norway fra og med 1. mars 2021 ikke bare endret navn p\u00e5 sin inkubatoravdeling, men ogs\u00e5 programmene som tilbys. <\/p>","protected":false},"author":5,"featured_media":24302,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[14,6],"tags":[65,292,270,272,67,293],"class_list":["post-17224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inkubator","category-nyheter","tag-inkubator","tag-launchpad","tag-oppstart","tag-scaleup","tag-startup","tag-venture"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Smart Innovation Norways inkubator bytter navn til Venture<\/title>\n<meta name=\"description\" content=\"I tr\u00e5d med et voksende og mer omfattende tilbud til oppstartsbedrifter, har Smart Innovation Norway fra og med 1. mars 2021 ikke bare endret navn p\u00e5 sin inkubatoravdeling, men 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